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Olav Velthuis's Talking Prices: Symbolic Meanings of Prices on the Market PDF

Posted On December 26, 2017 at 12:14 pm by / Comments Off on Olav Velthuis's Talking Prices: Symbolic Meanings of Prices on the Market PDF

By Olav Velthuis

How do purchasers rate modern artwork in an international the place target standards look absent? Talking Prices is the 1st publication to ascertain this question from a sociological point of view. at the foundation of quite a lot of qualitative and quantitative facts, together with interviews with paintings buyers in ny and Amsterdam, Olav Velthuis indicates how modern paintings galleries juggle the contradictory logics of artwork and economics. In doing so, they depend upon a hugely ritualized enterprise repertoire. for example, a pointy contrast among a gallery's museumlike entrance house and its businesslike again area safeguards the separation of artwork from commerce.

Velthuis indicates that costs, faraway from being summary numbers, exhibit wealthy meanings to buying and selling companions that stretch way past the artistic endeavors. A excessive expense could point out not just the standard of a piece but additionally the id of creditors who received it sooner than the artist's recognition was once proven. Such meanings are faraway from unequivocal. For a few, a excessive rate could be a image of prestige; for others, it's a image of fraud.

Whereas sociological idea has lengthy seen costs as lowering traits to amounts, this pathbreaking and engagingly written ebook unearths the wealthy global at the back of those numerical values. artwork purchasers distinguish types of costs and fix ethical value to them. therefore the associated fee mechanism constitutes a symbolic method equivalent to language.

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Talking Prices: Symbolic Meanings of Prices on the Market for Contemporary Art (Princeton Studies in Cultural Sociology) by Olav Velthuis


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